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Nexly Analytics MCP Server

Provider: Nexly (Official) Endpoint: https://api.nexly.to/mcp Auth: OAuth 2.0 Transport: Streamable HTTP Access: Read-only Documentation: nexly.to/help/api/mcp

Overview

Nexly provides a hosted MCP server that lets AI tools like Claude, Cursor, and Codex securely read your Nexly analytics — traffic, reports, funnels, and property details — directly inside the chat or editor. There is nothing to install and no tokens to copy: you connect with OAuth and authorize access with your Nexly account.

Access is read-only — connected tools can query analytics but can never change anything in your account.

What You Can Do

  • Query traffic analytics — Ask AI assistants about visitor counts, page views, and traffic sources
  • Pull funnel data — Get conversion rates and drop-off points for marketing funnels
  • Read reports — Access saved reports and their data
  • Monitor anomalies — Query anomaly detection results
  • AI-traffic insights — Access AI-generated traffic insights
  • Property details — Retrieve site/property configuration

Use Cases for Business Operators

  1. "How's our traffic today?" — Ask your AI assistant instead of logging into a dashboard.
  2. Funnel debugging — "Where are users dropping off in the signup funnel this week?"
  3. Anomaly detection — "Did anything unusual happen with our traffic yesterday?"
  4. Meeting prep — Pull traffic stats, top pages, and conversion data into a pre-meeting briefing.
  5. Cross-tool analysis — Combine Nexly analytics with Stripe revenue, Shopify orders, or HubSpot leads through multi-source MCP queries.

Before You Connect

  • A Nexly account (sign up)
  • Access to a supported MCP client
  • A modern browser for the OAuth flow

Important: The MCP server accepts OAuth connections only. Personal API tokens (nxp_…) are for the read API and do not work with MCP.

Setup

Option 1: Claude (Desktop or claude.ai)

  1. Open Claude → Settings → Connectors
  2. Click Add → Add custom connector
  3. Fill in:
  4. Name: Nexly
  5. URL: https://api.nexly.to/mcp
  6. Leave OAuth client fields empty
  7. Click Add, then click Connect
  8. In the browser popup, sign in to Nexly and review the read-only permissions
  9. Click Authorize

Option 2: Cursor

Add to ~/.cursor/mcp.json:

{
  "mcpServers": {
    "nexly": {
      "url": "https://api.nexly.to/mcp"
    }
  }
}

Then go to Customize → MCPs → click Authenticate on the Nexly server. Review the read-only permissions and click Authorize.

Option 3: Codex

In the Codex app: 1. Settings → Plugins → MCPs tab 2. Click Add server → fill in: - Name: Nexly - Type: Streamable HTTP - URL: https://api.nexly.to/mcp 3. Click Save → authorize in browser when prompted

Or add to ~/.codex/config.toml:

[mcp_servers.nexly]
url = "https://api.nexly.to/mcp"

Then run codex mcp login nexly to authorize.

Option 4: Any MCP Client

Add the endpoint URL https://api.nexly.to/mcp to your MCP client's configuration. Nexly uses standard OAuth 2.0 with Streamable HTTP — supported by all major MCP clients.

Security Model

  • OAuth 2.0 — Standard secure authentication
  • Read-only — Connected tools can query analytics but never modify your account
  • No API tokens needed — OAuth flow handles authentication without copying secrets
  • Revocable — Disconnect from Nexly or your MCP client at any time

Available Tools

Nexly exposes tools for: - Analytics — Traffic, page views, sources, visitor data - Reports — Saved reports and report data - Funnels — Conversion funnels and drop-off analysis - Properties — Site and property configuration - Anomalies — Anomaly detection results - AI Insights — AI-generated traffic insights

All tools are read-only and respect your Nexly plan's data access level.

Limitations

  • Read-only — No configuration changes, event creation, or property management via MCP
  • OAuth only — API tokens (nxp_…) cannot be used for MCP connections
  • Plan-dependent — Available data depends on your Nexly plan tier

Comparison with Other Analytics MCP Servers

Feature Nexly MCP Google Analytics (Community)
Auth OAuth 2.0 Service account / API key
Transport Streamable HTTP Varies
Hosting Cloud (managed) Self-hosted
Read-only Yes, enforced Depends on implementation
Setup complexity 2 minutes (OAuth) Requires GCP project setup
AI-traffic insights Yes (built-in) No

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