CorpusIQ vs Northbeam: What Each One Does¶
Northbeam does marketing attribution for ecommerce. CorpusIQ is the layer that gives AI assistants live access to your business data, alongside 40+ connected tools.
Quick comparison¶
| Capability | Northbeam | CorpusIQ |
|---|---|---|
| Primary job | marketing attribution and ad spend analysis | Cross-source business answers in ChatGPT, Claude, Perplexity |
| Data access | Its own data | Reads Northbeam AND 40+ other tools in one prompt |
| AI surface | Northbeam attribution reports | Any AI you already use, via MCP |
| Answer format | Native reports | Source-cited plain-English answers |
| Data stored | Your records | Live retrieval, scoped retention, no raw customer files or full payloads |
When to use Northbeam alone¶
Northbeam is the right system for marketing attribution and ad spend analysis. It is built for that job and does it well. If that is your only need, Northbeam is the answer.
When to add CorpusIQ¶
The pain starts when attribution is one slice of the picture. Northbeam sees ad channels. CorpusIQ also reads QuickBooks, Stripe, and GA4 for the full financial view.
CorpusIQ connects Northbeam to those systems and exposes all of them to ChatGPT, Claude, and Perplexity. ask "is our blended ROAS actually profitable after COGS" and get a cited answer across ads, revenue, and costs.
FAQ¶
Does CorpusIQ replace Northbeam?¶
No. Northbeam stays your system of record for its job. CorpusIQ reads from it with read-only OAuth. External-source retrieval tools are read-only; write-capable and control-plane tools are separately named and annotated.
Can I use Northbeam data in ChatGPT today?¶
Yes. Connect Northbeam once, then ask ChatGPT business questions with live, cited answers.
Is my data safe?¶
Read-only OAuth. No retained raw customer files or full connector payloads; operational logs and indexes are disclosed separately. CASA Tier 2 certified by DEKRA, hosted on Microsoft Azure.
Try it¶
30-day free trial, no credit card, all 40+ connectors: corpusiq.io/pricing