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Debriefing MCP

Competitor moves, each with the receipt. Debriefing watches the competitors a B2B team nominates, finds their moves (a price change, a launch, a new hire), and backs every signal with the source evidence. Its MCP server lets Claude, ChatGPT or any other client work a Debriefing workspace directly: read the dossiers and signals, pull the latest digest, prep a sales battlecard, and annotate what the team learns. The exact catalog of every move stays in one place; the AI conversation becomes the place you ask about it.

Server type: Remote (Streamable HTTP)
Auth: OAuth 2.1 (PKCE, dynamic client registration) or a dbk_ API key; public tools need none
Endpoint: https://debriefing.io/mcp
Tools: 41 across public, read, write and spend scopes
Pricing: A paid plan is required for workspace features; free tools and brief requests available
Registry: io.debriefing/debriefing
Built by: Debriefing

Why This Matters for Operators

Competitive intelligence usually dies in a spreadsheet nobody reads. Debriefing's model is monitoring first: you name the competitors and the pages that matter (pricing pages included), it runs monitoring cycles, and the findings arrive as dated signals with sources. The MCP layer is what makes it usable in the tools people already work in: a founder asks "what changed this week", a seller asks for the battlecard before a call, a marketer pulls the evidence behind a pricing change and drafts the positioning response.

Every claim carries its source. get_evidence returns each source excerpt with its URL and date, so a signal is never just an assertion. And permissions are explicit: the connection asks for read, write and spend scopes separately, each tool checks role and plan, and a refusal links directly to the fix.

Tools

Four public tools work with no account; the workspace surface adds read, write and spend groups:

Public tool What it does
search_public_briefs Search the competitive briefs Debriefing publishes about named companies, newest first
get_public_brief One brief: summary, dated findings and numbered public sources
search_guides Searches the public CI library: guides, glossary, comparisons, company profiles
get_free_brief_link Links to request a free brief or compare plans; sends nothing
Read tool What it does
get_workspace The workspace, your role, the connection's scopes and plan
get_plan_and_limits Plan limits: competitor slots, research allowance, daily caps, cadences
list_competitors Tracked competitors with ids for the other tools
get_competitor One dossier: company facts, risk and opportunity, stored reads
search_signals Open signals, newest first, filterable by competitor, severity, text or time
list_digests, get_digest Digests that sum up moves over a period, by id or the newest
list_battlecards, get_battlecard Talk tracks for sales calls against each competitor
get_evidence The source excerpts behind one signal
get_company_profile Your own profile: positioning lists and the ideal customer profile every move is read against
get_delivery_settings, list_members Monitoring cadence and delivery channels; who is in the workspace
what_changed Everything new since a time: signals, digests, battlecards

Write tools cover adding and renaming competitors, monitored pages, pins, saved signals, notes, ratings, share links, invitations, cadence and delivery settings. Spend tools use plan allowances: research_competitor, refresh_watchlist, generate_battlecard, update_icp and draft_positioning.

Installation

Claude Code:

claude mcp add --transport http debriefing https://debriefing.io/mcp

JSON clients:

{
  "mcpServers": {
    "debriefing": { "url": "https://debriefing.io/mcp" }
  }
}

Claude (web and desktop): Settings, Connectors, Add custom connector, paste the URL. ChatGPT adds it as a connector in developer mode. For non-OAuth clients, create a dbk_ key in Organization settings under Integrations and send it as Authorization: Bearer or X-API-Key.

Business Relevance

  • Founders and PMM teams track pricing, launches and positioning changes with evidence attached, ready to reuse in posts, pages and investor updates.
  • Sales teams pull a fresh battlecard per competitor before a call, and add back what they learn from the field.
  • Agencies and consultants run a client's competitive watch from the same workspace the client reviews, with share links to individual signals.
  • Anyone with Slack can have finished monitoring cycles delivered by email and Slack; the MCP side then answers follow-ups.

Integration with CorpusIQ

Debriefing is the outside view; CorpusIQ is the inside view. CorpusIQ answers what happened in your systems: revenue movement in Stripe, pipeline in the CRM, traffic in GA4. Debriefing answers what changed out in the market: a competitor's price cut, a launch, a new page. Put together, "our pricing page changed and so did theirs" questions have both halves in the same conversation, each from a read-only source. CorpusIQ never leaves your systems, Debriefing never touches them; the composition is in the answer, not the plumbing.

Limitations

  • A paid plan is required for workspace features; free workspaces get public tools and brief request links only.
  • Monitoring cadence, competitor slots and battlecard generation are plan-limited, and spend tools draw from weekly and daily allowances.
  • Public brief tools only read what Debriefing publishes on debriefing.io, not arbitrary competitors.
  • The service is proprietary (the listing repo is MIT, the service is not); no self-hosting.
  • Slack delivery needs a paid plan and a Slack connection made in the app.

FAQ

Do I need an account to use it?

No for the four public tools (search_public_briefs, get_public_brief, search_guides, get_free_brief_link). Workspace tools need a Debriefing account, and a paid plan for most write and spend actions.

How is a signal verified?

Every signal links to source excerpts with URLs and dates. get_evidence returns them per signal, and briefs number their public sources.

Which scopes does the connection ask for?

Three, separately: read (always), write (changes that cost nothing) and spend (actions that use a plan allowance). You can grant less and add later.

Can it send things or move data out?

Share links are public pages for one signal, created by explicit tool calls. Nothing else leaves the workspace, and the assistant sends nothing on its own.

See Also

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